Client:
Rabbit Hole Bourbon & Whiskey
Rabbit Hole Bourbon & Whiskey
Ask:
Design a branded 20'x20' footprint at the 2024 Kentucky Bourbon Festival meant to engage attendees and showcase the Rabbit Hole brand. The client also requested for a custom build that allowed for attendees to interact with and experience the aromas of the bourbon.
Design a branded 20'x20' footprint at the 2024 Kentucky Bourbon Festival meant to engage attendees and showcase the Rabbit Hole brand. The client also requested for a custom build that allowed for attendees to interact with and experience the aromas of the bourbon.
Solve:
We executed an immersive footprint featuring a sampling bar, retail counter, and a custom "Aroma Wall" sensory experience, allowing attendees to explore and experience the rich aromas and flavors of Rabbit Hole.
We executed an immersive footprint featuring a sampling bar, retail counter, and a custom "Aroma Wall" sensory experience, allowing attendees to explore and experience the rich aromas and flavors of Rabbit Hole.
Art Direction & Design: Ebunaé McBean
Programs: Adobe Illustrator, Adobe Photoshop
Project executed by 160over90
Programs: Adobe Illustrator, Adobe Photoshop
Project executed by 160over90
