Iowa State Fair chevron footprint
Art Direction & Design: Ebunaé McBean & Bobby Andrews | Programs: Adobe Illustrator | Project executed by 160over90
Art Direction & Design: Ebunaé McBean & Bobby Andrews | Programs: Adobe Illustrator | Project executed by 160over90
Chevron wanted to create an inviting and engaging footprint for the 2023 Iowa State Fair to showcase their Energy in Progress business to fair attendees. The brief called for an engaging and interactive photo moment, along with the development of their overall footprint and flow.
INTERACTIVE Tractor
Restoration Photo-Op
This interactive photo moment was created including the winning restored tractor from Chevron's 2023 Tractor Restoration Competition. Guests were invited to pose with the tractor for their memorable photo. We also created gallery walls, table set-ups, bio-feedstock displays, CTA signage, and sourced props for the photo moment.
Restoration Photo-Op
This interactive photo moment was created including the winning restored tractor from Chevron's 2023 Tractor Restoration Competition. Guests were invited to pose with the tractor for their memorable photo. We also created gallery walls, table set-ups, bio-feedstock displays, CTA signage, and sourced props for the photo moment.
RECAP VIDEO
PHOTOS
